#Year# #Make# #Model#
TRADE APPRAISAL APPOINTMENT

Thank you, #First Name#

The book value of your vehicle is between #Rough Trade-In# and #Excellent Trade-In#. We would like to make an offer on your vehicle and would like to provide you a special incentive just for visiting us , a #Incentive Description#, just for visiting us.

Visit us and receive a:
#Incentive Description#
Free of charge, no purchase necessary.

Confirm your complimentary vehicle appraisal appointment now.

#Dealership Phone#

Kelley Blue Book Value: #Year# #Model#

Appraisal Location: #Dealership Name#, #Dealership Address1#, #Dealership City#
Appraisal For: #First Name# #Last Name#
Redemption Number: #Redemption Number#
Appraisal Date / Time: #Appointment Date# #Appointment Time#; call to confirm.

Your Blue BookTrade-In Value
2015 \| Toyota \| Camry \| Hybrid XLE Sedan 4D Mileage: 70000
Warning: Based on mileage your Manufacturer Basic Warranty is expired.
Warning: Based on mileage your Manufacturer Powertrain Warranty is expired.
Excellent - 3% of all cars we value	$15,419.00
Looks new and is in excellent mechanical condition
Very Good - 23% of all cars we value	$14,972.00
Has minor cosmetic defects and is in excellent mechanical condition
Good - 54% of all cars we value	$14,572.00
Has some repairable cosmetic defects and is free from major mechanical problems
Fair - 18% of all cars we value	$13,509.00
Has minor cosmetic defects that require repairing and/or replacing